The past week has been most certainly a very interesting one from a digital marketing point of view. From ethics in PR and digital, to Facebook news and personal branding or being really proud of your work. We even had a birthday boy (or girl)!
Want to know more? Here we go: 5 articles I loved this week:
- PR and Ethics
Each September PRSA celebrates Public Relations Ethics Months and among other activities, invites members of the Board of Ethics & Professional Standards (BEPS) to offer their views and thoughts on the ethical topics affecting the PR profession. Last week guest was . It all started with a simple question he posted on Facebook: What is the biggest ethical challenge we face as public relations professionals today? Go read Jason’s post to find out.
- Facebook and Dislikes
Facebook made it into the news again this week with the new “Dislike” button they are working on. It won’t be an actual dislike button, but a button people can express empathy through, according to Mark Zuckerberg. How do you feel about it?
- Personal branding in PR
Personal branding is important no matter the field you’re working on, but for PR pros should be a must. argues it can “only help take you further in your career and life.” And I agree with her. She also shares very helpful tips for doing PR for your personal brand.
- Do you take pride in your work?
reminds us we have to be proud of our work, to never settle and always give our best, whether it’s a strategic project we’re working on or a simple social media post. Go read his post!
- Birthday boy (or girl)
In September, Spin Sucks (my favorite PR blog and I could argue the best in the blogosphere) turned 9. Wow, talking about consistency! In each anniversary post, shares the very first post published on Spin Sucks in part to show how bad it was, but also to prove that with consistency, dedication and hard work (you can’t build one of the best blogs on PR and digital marketing without hard work) you can get really far. Say Happy Birthday!
That´s it for today. Enjoy your Sunday and see you next week!
Image credit: Mihai Petre Photography