Every Sunday I post a highlight of the week, a roundup, if you want, of the most interesting articles on marketing and PR from the week that just ended.
This week we have why content creating is making you dumb, how hard it is for PR pros to be ethical, what does it mean to “get gutsy”, planning for the next year, what does it mean to be always “on”, and a bonus how to overcome self-doubt.
Here we go:
5 articles I loved this week and a bonus:
- Creating content makes us dumb
makes a really good point on how content creators stay on the learning curve, one step ahead of their customers and competitors, while still producing high quality content. Is it easy? Is it hard? How do you do it?
- How hard is to be ethical as a PR pro
Ethics should be at the core of your work, no matter what you do. But if you are a PR professional you must prove yourself over and over again, due to those few that give the industry a bad name. In this post, emphasizes why is so important to be ethical as PR pro.
- Get Gutsy turned three
Get Gutsy, the blog and the movement with the same name started by just turned three. With a mantra “Life begins at the end of your comfort zone” , Jess created a community around stepping outside of your comfort zone, around doing what makes you happy and fulfilled. Happy anniversary Jess and #GetGutsy! Keep up the great job you do!
- What does it mean to be on 24/7
wrote an interesting article about what does it mean to be “always on”. He also asked his community on Facebook about it. It’s a very interesting post to read and see how for each of us “always on” has a different meaning. Go check it out!
- Start planning for 2016
The fourth quarter is already here. Can you believe it? reminds us that we need to start planning for the next year. She doesn’t stop here, she shows you how to do it. She also writes about , a book that changed the way she runs her business (which I bought and can’t wait to read).
- How to overcome self-doubt
This is a bonus article for you. We all have moments when we doubt ourselves, when we second-guess our actions and our way of doing things. Well, in this post, shares four truths to help you overcome self-doubt and keep doing the awesome job you do.
That´s it for today. Enjoy your Sunday and see you next week!
Image credit: Mihai Petre Photography