Weekly Picks: 5 Articles I Loved This Week

Happy Sunday!

We’re almost half through September and fall is definitely here. This past week has been most interesting from a marketing communication point of view with Content Marketing World Conference on one hand and Inbound 2015, on the other. Will talk about them next week.

That being said, here are this week’s highlights:

  • Last week we talked about learning, let’s stick to it a little longer.

Learning how to successfully pitch a journalist or a blogger is essential for any PR pro and this week you have the chance to do just that. invited one of the best PR pros at media relations – to talk about Pitching Secrets of the New Media Relations Superstars on Spin Sucks monthly webinar. And it’s totally FREE. Write down September 17th at noon and be there!

  • Do you have an online personal brand?

started a debate on the new realities of online life and why personal branding is more important than ever. How do you feel about personal branding? Read Mark’s post and share your thoughts.

  • How digital is reshaping PR

shares in this article nine digital trends that are reshaping PR and PR pros should take advantage of. Check it out and see how you can implement them in your communication strategy.

  • How much do you write for your job?

argues the importance of daily writing and consistency is a must. I so agree with him. As PR pros we have to write daily for our jobs. However, taking the time to write for yourself helps you become more creative in your writing.

  • Why you suck at social media

helps you recognize the signs that you might need to make some changes to your social media efforts right now. Read her post and see why your social media marketing is not working.

That´s it for today. Enjoy your Sunday and see you next week!

Image credit: Mihai Petre Photography